BABYMONSTER’s ‘FOREVER’ Hits 200 Million Views: The Rise of K-pop’s Next YouTube Queens

BABYMONSTER’s ‘FOREVER’ Music Video: A New 200 Million Milestone

Did you know? BABYMONSTER’s digital single ‘FOREVER’ just crossed 200 million views on YouTube, making it their fourth video to achieve this feat. Released on July 1, 2024, it took only 11 months for the video to reach this massive audience. The music video stands out for its confident performance, dazzling visuals, and eye-catching cinematography, earning praise from fans and critics alike. Upon release, it topped YouTube’s ‘most viewed in 24 hours’ and dominated China’s QQ Music MV chart, cementing the group’s global appeal.

The YouTube Queen Phenomenon: BABYMONSTER’s Digital Power

BABYMONSTER’s rise on YouTube is nothing short of phenomenal. With ‘FOREVER’ joining ‘SHEESH’ (300 million views), ‘BATTER UP’ (300 million), and ‘DRIP’ (200 million) in the 200 million club, the group now boasts four videos at this level. Their official channel has amassed over 9.39 million subscribers and a staggering 4.6 billion cumulative views. This digital dominance has earned them the reputation as the next ‘YouTube queens’ of K-pop, following in the footsteps of BLACKPINK and other YG Entertainment legends.

From Debut to Global Stardom: BABYMONSTER’s Meteoric Rise

It’s hard to believe BABYMONSTER debuted less than two years ago. Their journey began with the reality show ‘Last Evaluation,’ which showcased their talents and built anticipation worldwide. Since their official debut, the group has consistently broken records, including the fastest K-pop girl group debut MV to reach 100 million views with ‘SHEESH.’ Their music videos are celebrated for their high production value, powerful choreography, and genre-blending sound—a signature of YG’s ‘YG DNA’ approach.

World Tour: Connecting with Fans Across Continents

BABYMONSTER is currently in the midst of their first world tour, performing 32 shows across 20 cities in Asia, North America, and beyond. The tour kicked off in Seoul and quickly expanded to cities like New Jersey, Los Angeles, Bangkok, and more. The group’s concerts have drawn massive crowds, including a recent tour in Japan that attracted over 150,000 fans. These live events are more than just performances—they’re a celebration of the group’s multicultural identity, with members fluent in Korean, English, Japanese, Thai, and Chinese, allowing them to connect deeply with global fans.

What Makes BABYMONSTER Stand Out? Cultural Insights for International Fans

For international fans, understanding BABYMONSTER’s appeal means looking beyond the music. The group embodies YG’s tradition of producing ‘all-rounder’ idols—artists who excel in vocals, rap, and dance. Their dual image—charming and approachable offstage, fierce and powerful onstage—echoes the legacy of 2NE1 and BLACKPINK. Unlike many K-pop acts, BABYMONSTER is known for their raw live performances, often singing without heavy backing tracks, which has earned them respect among both fans and industry insiders.

Upcoming Releases: ‘HOT SAUCE’ and the Road Ahead

The excitement doesn’t stop with ‘FOREVER.’ BABYMONSTER is set to release their new retro hip-hop single ‘HOT SAUCE’ on July 1, 2025. Inspired by late 1980s hip-hop, this track marks a bold new direction for the group. It’s the first of two pre-release singles leading up to their mini-album, scheduled for October. According to YG founder Yang Hyun-suk, ‘HOT SAUCE’ is a gift for fans, blending youthful energy with nostalgic beats. The release will be accompanied by a music video and full-scale promotions, signaling another wave of global activity.

Fandom and Community: The MONSTIEZ Effect

BABYMONSTER’s fandom, known as MONSTIEZ, is a driving force behind their success. The group’s engagement with fans is both online and offline—from Weverse interactions to high-energy fan signing events. Their ability to build personal connections, even across language barriers, has helped them cultivate a dedicated international following. Merchandise from events like the Sony Park Exhibition in Tokyo has become highly sought after, further solidifying their status as cultural icons.

Media Buzz and Industry Impact: BABYMONSTER’s Influence

Recent articles and blog posts highlight BABYMONSTER’s impact on the K-pop industry. Media outlets consistently refer to them as ‘monster rookies’ and ‘next-generation leaders.’ Their rapid ascent has been recognized by both Korean and international press, with features in Rolling Stone Korea and major entertainment magazines. The group’s achievements—record-breaking YouTube views, sold-out tours, and chart-topping singles—signal a shift in the global music landscape, with BABYMONSTER at the forefront.

What’s Next? The Future of BABYMONSTER

With a packed schedule of new releases, ongoing world tour dates, and ever-growing digital influence, BABYMONSTER shows no signs of slowing down. Their journey from rookie group to global phenomenon is a testament to their talent, hard work, and the passionate support of MONSTIEZ worldwide. As they prepare for the release of ‘HOT SAUCE’ and their upcoming mini-album, fans can expect even more groundbreaking music, unforgettable performances, and cultural moments that will shape the next era of K-pop.