Jennie’s ‘Seoul City’: A Dreamy Love Letter to Seoul That’s Captivating K-pop Fans Worldwide

A New Era: Jennie’s Solo Journey with ‘Seoul City’

Did you know? Jennie, best known as a member of BLACKPINK, is making waves with her solo album ‘Ruby.’ ‘Seoul City,’ a standout track, was released alongside the album on March 7, 2025, and quickly became a fan favorite. This song marks a new chapter in Jennie’s career, blending her personal artistry with her love for her hometown.

The Sound of ‘Seoul City’: Poetic and Modern

‘Seoul City’ is a dreamy pop track co-written by Jennie herself, alongside hitmakers like Mike Will Made-It and Bibi Bourelly. The song’s lyrics are intimate and evocative, with lines like ‘Give me a hug, need your love, touch my thigh’ and ‘I see your soul, Seoul City.’ The track captures the feeling of longing, romance, and the magnetic pull of Seoul’s nightscape. The production features lush synths and a lo-fi, nightcore-inspired beat, giving it a modern yet nostalgic vibe.

Lyrics That Spark Conversation

Fans and critics have been buzzing about the lyrics, which are both bold and poetic. Phrases like ‘Only listen to my general, he says my attitude is out of control’ have sparked speculation about hidden meanings and possible references to Jennie’s rumored relationships. The chorus, repeating ‘Seoul City, I see your soul,’ is interpreted as Jennie’s love letter to her city and the memories it holds.

A Visual Masterpiece: The ‘Seoul City’ Music Video

The music video, released on April 26, 2025, is a visual feast. Jennie is seen wandering through iconic Seoul landmarks, bathed in dreamy, blurred lighting that matches the song’s relaxed, ethereal mood. Her fashion choices, in collaboration with designer brand Leje, merge traditional Korean elements-like mother-of-pearl and lacquered details-with futuristic silhouettes. The black tube top, crafted over 300 hours with a master artisan, and pants inspired by traditional hair ribbons, showcase Jennie’s commitment to blending heritage and innovation.

Promotions and Global Impact

Jennie has been actively promoting ‘Seoul City’ through live performances, interviews, and social media teasers. She performed the song at major events, including her solo world tour ‘The Ruby Experience’ and a much-talked-about Coachella stage. The release of the music video was accompanied by behind-the-scenes content and fashion features in Vogue and Elle, highlighting her influence in both music and style.

Fan and Community Reactions

Online communities like TheQoo, Twitter, and international forums have been abuzz with positive reactions. Many fans rate the song and MV a ‘10/10,’ praising Jennie’s vocal color, the song’s chill vibe, and the artistic visuals. Some comments highlight the music video’s ‘relaxed’ and ‘blurry’ aesthetic as a perfect match for the track’s mood, while others debate the meaning behind the lyrics and speculate about Jennie’s personal inspirations. A few voices hoped for more Korean lyrics or a different MV direction, but the majority agree that ‘Seoul City’ is a standout in Jennie’s discography.

Cultural Insight: Seoul as Muse and Identity

For global fans, ‘Seoul City’ is more than just a song-it’s a window into Jennie’s roots and the city’s unique energy. The blending of traditional and modern visuals, along with the song’s heartfelt lyrics, offers a cultural snapshot of contemporary Seoul. Jennie’s ability to weave her personal story into the fabric of the city resonates with listeners worldwide, making ‘Seoul City’ a must-listen for anyone curious about the new wave of K-pop artistry.